Define & Explore
Understand your brand, review use cases, and develop the illustration style and icon grid system.
Illustration &
Icon Design
Custom illustrations and icon sets that bring personality to your brand—from website graphics and
marketing visuals to cohesive icon systems for digital products.
Custom Illustration & Icon Design
Stock graphics can only take your brand so far. Custom illustrations and icons give your brand a unique visual voice that sets you apart and makes complex ideas accessible. Our Illustration & Icon Design service creates bespoke visual assets tailored to your brand—from website hero illustrations and marketing visuals to cohesive icon sets for apps and digital products. Every piece is designed in your brand's style language, ensuring visual consistency across all your touchpoints.
The result is a library of distinctive visual assets that are uniquely yours—no generic stock art, no off-brand visuals. With our Illustration & Icon Design service, you get custom graphics that strengthen your brand identity and communicate complex ideas clearly.
What We Do?
We create custom illustrations and icon sets that bring personality, clarity, and visual interest to your brand communications. Our process starts with understanding your brand's visual identity and the specific contexts where illustrations and icons will be used—websites, apps, presentations, marketing materials, or products.
For illustrations, we develop a style that reflects your brand's personality—whether that's playful and colorful, clean and minimal, or detailed and sophisticated. We create spot illustrations, full-page hero visuals, explainer graphics, and character illustrations. For icons, we build cohesive sets designed on a consistent grid with uniform stroke weights, proportions, and styling. Every icon and illustration is delivered in scalable vector formats ready for both digital and print use.
Key Deliverables
Build a unique visual language with custom illustrations and icons. Our design process creates bespoke visual assets that align with your brand identity and serve your communication needs across every channel.
- Custom illustration style developed specifically for your brand
- Cohesive icon sets built on a consistent design grid
- Scalable vector files ready for digital and print use
- Visual assets that simplify complex ideas and add personality
What's included service?
- + Style Development & Direction
- + Custom Illustration Creation
- + Icon Set Design & Grid System
- + Multi-Format File Delivery
Process
From Idea
to Production
to Production
FAQs
Frequently Asked
Questions
Questions
We develop a custom style based on your brand identity—ranging from flat and minimal to detailed and dimensional. We present style options during the exploration phase so you can choose the direction that best fits your brand.
Yes, we can study your existing brand materials and create illustrations and icons that feel like a natural extension of your established visual identity.
We deliver in scalable vector formats (SVG, AI, EPS) plus raster exports (PNG) at the sizes you need. Icons are typically delivered in SVG for web use and PNG for app and presentation use.
We can prepare illustrations optimized for animation—with layered, animation-ready files. The actual animation production falls under our Motion Graphics service.
Contact
Let’s Build
Intelligent Things
Intelligent Things
E-mail address
hi@onfootllc.com
Phone number
+1 (720) 725-1084
Office Location
13690 E Iliff Ave, Unit E, Aurora CO 80014